Publish date:

• 8th March, 2021

“Successful CRM is about competing in the relationship dimension. Not as an alternative to having a competitive product or reasonable price, but as a differentiator. If your competitors are doing the same thing, as you are (as they generally are), product and price won’t give you a long-term, sustainable competitive advantage. But if you can get an edge based on how customers feel about your company, it’s a much stickier, sustainable relationship over the long haul.”Quote by Bob Thompson, CustomerThink Corporation 

A Customer Relationship Management tool, also known as CRM, is becoming a must-have tool for all businesses across India. This sound business tool is now the topic of discussion in all centers of learning & excellence in the field of higher education. In this blog, we go into the role of a CRM and these institutes and how CRM and Salesforce implementation services are proving to be a godsend. 

Enumerated below are the roles played by a CRM in higher education institutions thanks to Salesforce implementation services:  

• All data is stored and accessed in one centralised place. Salesforce implementation services & CRMs bring a much-needed order to day-to-day running when it comes to academic documents, course, and program information, important administration files, and so on. A CRM for colleges merges everything using a centralized dashboard, increasing the speed and easing the process of storing, recovering, and using the information parked in it. This is all thanks to Salesforce implementation services. 

• Mundane administrative tasks are automated via Salesforce implementation services. This brings much relief to the staff members and allows them to focus their attention on other important tasks of the day. The same task is performed in a fraction of the time it would take a human being to do so. 

• Using a CRM for education minimises the role of human errors in the daily functioning of the university, college, or academy. Human errors play a key role in all aspects of our lives, and by using technology, we should aim to remove them as much as possible. The software does not make the same mistakes as human beings do, hence bringing much-needed efficiency to the organisation. 

• Improved communication in the institution thanks to Salesforce implementation services. With all departments unified and accessing the same data, there is improved communication for the betterment of the institution. Time waste is reduced, and clear messaging is enabled for all. 

• Saving time and money is the result of Salesforce implementation services. The main purpose of CRM for colleges or other tech tools is to save the time of the human employees and the money of the institution. And both get achieved. The money saved can be used for other important pending actions such as recruitment, refurbishment, maintenance, and greening of the campus.  

• Salesforce implementation services & CRMs are very useful in any organisation. As you can see from the above applies to CRM for education, especially to make their whole day-to-day running streamlined, simple, cost-effective, and efficient. Who would not want such advantages to accrue to their institute/university? Many leading educational lights are going the digital way. Are you?  

For more information on the Salesforce education cloud, contact the Codleo salesforce education cloud consultant. As a Salesforce education cloud consultant, we provide the right curated solutions for your university, just as we are doing for other leading lights in the education domain.