Publish date:

• 13th March, 2023

“If you want to use social networking as a sales tool, then you must actively participate in conversations and the exchange of ideas.” Quote by Shannon Belew

The impact of COVID-19, which has been around since the start of 2020, is here to stay as it is for some time, as it is showing no signs of going away, thanks to the new variants caused by mutations. In such a state,  economies are shuttered, and lockdowns are the order of the day. With all businesses being impacted (losses or closures), it is the digital tools that are coming to the rescue of all types of businesses. In this blog, we examine the role of one such tool, Salesforce Sales Cloud, and its support for companies that exist in the B2B sector. Deep dive to know more.

The pandemic has forced companies to create new B2B sales plans, such as lowering overheads, speeding digital adoption, and selling virtually using various tools at hand. There is a shift to business over tech tools for safety, speed, convenience, locating information, organising services, and placing orders. When things return to a semblance of normalcy, only a fraction of B2B buyers intend to return to the legacy sales models. It's in such a scenario that the Sales cloud comes in handy.

Salesforce Sales Cloud is singularly focused on aiding businesses to hasten their sales cycle, by giving resources to handle prospects, opportunities, businesses, and staff.  It is aimed at companies that specialize in the business-to-business selling domain. Its features include quotes, product management, and predictions for the relevant team. Enhance your sales with Salesforce Sales cloud, the world’s #1 sales and CRM application. Sales Cloud helps to gear up your consideration and acquire novel clients quickly. The Sales Cloud lets you manage your contacts with the unique Contact Management feature. This feature gives you a holistic overview of your leads & clients, their activity history, main contacts, customer links, and intensive in-office analysis. The Sales Collaboration component of the Sales Cloud motivates users with the ability to log into the expertise of any sales personnel with the assistance of the social partnership system curated for the brand.  Here, one gains visibility into deals and watches them improve with time. Salesforce Integration Services include a smooth integration of this cloud and your CRM.

The benefits of Salesforce Sales Cloud are many, such as:

Selling has never been easy. Sales teams can pitch from anywhere, anytime. All the data is easily available to make a star

Improve the productivity of each member of the sales team (whether on the field or in the office). The software gives insights into each employee's performance, and that can lead to providing training and mentoring for those who are lagging. Steps can be taken to address gaps and improve the work, especially by automating mundane tasks.

Harness the power of Artificial Intelligence. Salesforce Sales Cloud leverages Tableau Business Science's power to provide AI-powered analysis, predictions, and automated explanations with a few clicks. The sales team now has a relevant quantity of data to strategize and make decisions for the betterment of the company.

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